How Much Money Doug DeMuro Make On YouTube

(Last Updated On: January 20, 2017)

Doug DeMuro is a car reviewer on YouTube who runs his own self titled channel. He tests out different cars, debunking various myths surrounding them and gives an honest opinion about the car. One of the series he does is to see if various expensive cars are really worth their price tags.

Doug has a Bachelor of Arts in Economics from Emory University in Atlanta Georgia. He is a write for AutoTrader Oversteer blog and was also a contributor at Jalopnik (motor blog owned by Gawker Media). He has also been a Vehicle Allocation Manager at Porsche in Atlanta Georgia.

How Much Money Does Doug DeMuro Earn On YouTube?

The channel has over 350,000 subscribers as of early 2017 growing by 1,000 new subs daily and has accumulated over 100 million views so far. In a day, it is able to get an average of 320,000 views from various sources. This should generate an estimated revenue of around $480 per day ($175,000 a year) from the ads that run on the videos.

YouTubers get paid between $2 – $5 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 60% of the total views. All these are influenced by different factors like device played on, location of the viewer, ad inventory, season, topic, how many ads have been played on a video, ad watch time, ad engagement etc. to come up with the figure to be paid out.

Doug gets extra income from his writing assignments.


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