With the production model design of Hyundai’s Santa Cruz pickup finalized – as confirmed by VP of design Luc Donckerwolke – the truck is expected to launch, “as soon as possible,” according to AutoCar.
The compact crossover truck concept that Hyundai revealed at the 2015 Detroit Motor Show, the Santa Cruz pickup, is no longer just a concept. As noted in an AutoCar report, the production design of the model is done, and according to Donckerwolke, “the process to put it into production is now underway.”
With this timeline, the launch is likely to take place in 2020 with a Kia iteration following not long after – the development is already in progress. Both models are expected to be compact trucks rather than full-size, giving them a potentially more international market. The original concept was designed to meet the “unspoken needs of a growing Millennial lifestyle,” the type of people Hyundai referred to as “Urban Adventurers.”